Monday, 29 November 2010

Magazine Institution


I have researched a magazine institution to produce and distribute my magazine, as it is important to find a company to sell and distribute my magazine. I have researched IPC, which is a media company that produces over 85 media brand that reach the needs of two thirds of women and 44% of men. 
The focus on men is based on magazines such as 'NME' and the focus on women is based on magazines like 'LOOK' which is similar to the "More' magazine I am concentrating on. 


Here is 'LOOK' and 'NME' magazine which IPC distribute. The 'Look' magazine is a typical fashion magazine and covers all the aspects I am including in my fashion side of my magazine and the 'NME' magazine is a typical music magazine which covers all the aspects I a m including in my music side of my magazine. Therefore IPC is a perfect company to produce and distribute my magazine as I am creating a magazine similar to those that they all ready distribute, and I am focussing on both genders. 

NME coverLook cover

Band analysis

I have researched girl pop groups that are popular at the moment to get information on how my own girl group should be represented. Both groups are popular at the moment with the young age market, and are both related to fashion. Which is exactly what I want my girl band to be represented as.

I love this photo of 'The Saturdays' because the bench makes the photo look casual compared to the usual standing up pose. All the girls are wearing the same shoes- to show that they are connected together in a group. I like the thought of the girls in my girl band all having something the same on. Also,  as you can see, there are five people in this band. I think it works well as there aren't too many people or too less which will make the photo look bare. I will keep that in mind when creating my own band. 

Here is another photo of 'The Saturdays', only this time they are all wearing black. This is effective because it makes sure that no one stands out from the rest- therefore making them all equal. I will include the black outfits in mind when taking my photos. Also, the black outfits makes the band look sophisticated and not tacky. 

Here is another example of a girl band. 'Girls Aloud' have used the idea of each member wearing a block  coloured outfit. This works well as it attracts your attention immediately due to the bright colours. I like this idea, therefore I will keep that in mind when choosing what my band will wear in the photo shoot. 

Thursday, 25 November 2010

Questionnaire

I have made a questionnaire for people to answer in order to find out the information that I need. Such as, whether or not the choices I have made will appeal positively to the audience? I can also find out what ideas the audience have, therefore I can include these ideas within my magazine, making more people buy it as it reaches the audiences needs. Below is a copy of my questionnaire with the results.

Questionnaire

What gender are you?
Male      5
Female  5

How old are you?
16-25)     10
26-35)       0
36-45)       0

How often do you buy magazine?
Once a week          6
Once a fortnight     3
Once a month        0
Hardly ever            1

How much would you be willing to pay for a magazine?
£1                 4
£1.50            5
£2                 1
£2.50            0

What genre of music do you prefer?
R&B            2
Pop              7
Indie            1
Other           0

What do you buy a magazine for?
Interview                  4
Artist/Band               2
Gossip                      2
Celebrities                2

Would the mix of a music and fashion magazine interest you?
Yes              10
No               0


From my questionnaire
I asked an equal amount of males and females to make my questionnaire reliable, this is because I am wanting to aim my magazine to suit both genders. I asked all ages between 16 and 25 as this is what my magazine is mostly aimed at, therefore this will give me a clear indication of what my target market want in a magazine. The people I asked tended to buy magazines the most once a week, compared to only 3 people bought magazines once a fortnight, and 0 people bought a magazine once a month. This clearly proves that I will aim my magazine to be marketed once a week. However 1 person did say that they hardly ever buy magazines, I can still use this for my evidence because even though they don't buy magazines that often, I can use their answers to develop a magazine that will make them want to buy magazine more often. The majority of people preferred to buy a magazine at the price of £1- £1.50, therefore I will price my magazine at this price. The most popular genre of music was pop, therefore choosing a pop group to base my magazine on has proven a good choice. Also, people tended to buy magazines for the interview, which is good as that is what I am focussing on in my magazine, however it was an equal vote for buying a magazine for  the artist/band, gossip and celebrities. I am including all these in my magazine. Finally, my main question was whether or not the public would be interested in a music/fashion magazine. Everyone said yes, therefore my mixed hybridity magazine has proven to be a good idea.

More Research

UK Top 40 Research
I have researched the Uk top 40 in order to see which genre is most popular at the moment, so that I know if I have chosen the right genre for my magazine or not. I have picked Radio One's top 40 as Radio One is the number one radio station listened to, therefore will be reliable.
As seen from the chart below, at number one is boy band called JLS, who are from the pop genre. Also a few other artist in the chart are from the genre of pop such as Katy Perry, Westlife, Ellie Goulding and Rihanna.
This then proves that choosing the genre of pop will be successful because it clearly appeals to the pubic seeing as the number one at the moment is a pop group.


THE OFFICIAL UK TOP 40 SINGLES CHART

21 NOVEMBER 2010

  1. status1Love You More - JLS
    JLSLove You Morenew entry | 1 weeks in chart







    Go to artist pageEpic
  2. JLS join Chris in the studio



    The full JLS interview on Scott Mills



    If JLS ruled the world…



















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  3. status2The Flood - Take That
    Take ThatThe Floodnon-mover 2 weeks in chartGo to artist pagePolydor
  4. Take That smash a few records



    Take That interview in the Live Lounge



    Take That perform 'Pray' in the Live Lounge



















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  5. status3Your Song - Ellie Goulding
    Ellie GouldingYour Songup 36 2 weeks in chartGo to artist pagePolydor
  6. Ellie Goulding - Big Weekend Interview



















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  7. status4Only Girl (In The World) - Rihanna
    RihannaOnly Girl (In The World)down 3 4 weeks in chartGo to artist pageDef Jam
  8. LIVE CAM: Actual Rihanna on Scott Mills











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  9. status5Firework - Katy Perry
    Katy PerryFireworkdown 2 6 weeks in chartGo to artist pageVirgin
  10. U Ctrld Katy!



    Katy Perry - Greg's reaction!



















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  11. status6Like A G6 (feat. Cataracs & Dev) - Far East Movement
    Far East MovementLike A G6 (feat. Cataracs & Dev)new entry | 1 weeks in chartGo to artist pageInterscope
  12. Powered by BBC Music
  13. status7The Time (Dirty Bit) - The Black Eyed Peas
    The Black Eyed PeasThe Time (Dirty Bit)up 4 2 weeks in chartGo to artist pageInterscope
















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  15. status8Happiness - Alexis Jordan
    Alexis JordanHappinessdown 3 3 weeks in chartGo to artist pageColumbia/Rocnation/Starroc
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  17. status9Shine A Light (feat. Taio Cruz) - McFly
    McFlyShine A Light (feat. Taio Cruz)down 5 2 weeks in chartGo to artist pageIsland/Super
  18. WestlifefeGo to artist pageSyco Music
















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